Aaron and Darren catch up to end the summer of 2020. Darren is putting on a huge Local SEO conference with marketing benefits he shares and a recent bad experience with another SaaS product leads us to talk a bit on SaaS pricing and agreements.
Aaron and Darren catch up on business, summer, COVID and then take a dive into a feature framework Aaron created and has been using S.E.A. stands for Security, Efficiency and Advantage with the framework putting a feature against these key benefits to judge its value and prioritization.
Another COVID catch up as Darren covers his big launch of a long time feature completely redesigned and Aaron discusses some staff challenges with the dip in business.
Aaron and Darren share how things look for them personally and for their businesses during COVID-19 so far. Repetitive days, mind shifts, small wins, hard decisions, layoffs and opportunity.
Part 3 of a 3 part series on the acquisition of GatherUp. Aaron shares about the transition of working for the company after the sale of GatherUp. What's different, what is the same, challenges and wins are all covered in this last episode of the series.
Part 2 of a 3 part series on the acquisition of GatherUp. Part 2 focuses on the process as Aaron shares the steps from verbal offer to LOI to purchase agreement and the close. Join Aaron and Darren for a deeper view on the steps involved in selling a SaaS company, with great insight for those who haven't done it before.
Big news, GatherUp was acquired in November 2019. The first episode of a 3 part series on the sale of GatherUp, Darren interviews Aaron on "The Why" GatherUp sold, what the founders wanted, tips to prepare for an acquisition and more.
Aaron and Darren look back over 2019 and look at a full year of podcasting, running the businesses, what they learned and more. Things wrap up with what 2020 might hold in store and both agree that you can never build features fast enough in SaaS