37: SaaS Marketing in 2022 - Part 2

Part 2 on what Leadferno and Whitespark are doing for marketing in 2022. Aaron talks about exploring paid search, co-webinars and hiring a service for cold outreach to book demos. Darren has been launching a ton lately and talks about their video marketing, landing pages and referrals.
The Saas Venture Podcast from Aaron Weiche and Darren Shaw