The SaaS Venture podcast shares the adventure of leading and growing bootstrapped SaaS companies.
Hosts Aaron Weiche of GatherUp and Darren Shaw of Whitespark share their experiences, ideas, wins and losses in running their software companies.
22: SaaS Pricing - Is The Price Right?
Aaron and Darren catch up to end the summer of 2020. Darren is putting on a huge Local SEO conference with marketing benefits he shares and a recent bad experience with another SaaS product leads us to talk a bit on SaaS pricing and agreements.
21: Frameworks
Aaron and Darren catch up on business, summer, COVID and then take a dive into a feature framework Aaron created and has been using S.E.A. stands for Security, Efficiency and Advantage with the framework putting a feature against these key benefits to judge its value and prioritization.